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Det
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Sociological Endeavor
Sociologins följeslagare
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ValueScope, Stockholm, Sweden
is the home of the intellectual activities of its partners,
Karin Busch Zetterberg, a sociologist and survey researcher, and
Hans L Zetterberg, a sociologist, opinion analyst, and publicist.
We have a special commercial research product,
The Consumer Valuescope,
a monitor of human values tested worldwide. Since 2004 this product is the only
research for which we accept consultations.
Our History:
During 1993-2003 ValueScope AB was a consultancy on social research
assisting survey researchers in government, universities, and
marketing with survey design and analysis. Being a small corporation with large
networks, ValueScope assisted practitioners and end-users of social research. We helped coordinate
both international and national studies.
With survey research - you get exclusive statistical facts. We designed and tested questionnaires. We helped in the purchase of fieldwork and tabulation. We interpreted the results using attractive
graphics, and, if necessary, advanced statistical methods. We created presentations
and wrote detailed reports. Check examples of our Quantitative Research.
- With group discussions -
- you get understanding and meaning. We assisted in arranging focus groups. We
helped develop efficient interview guides. Check our
Qualitative Research.
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- We have had some special products,
(in addition to The Consumer Valuescope which
we still manage), for example:
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- The Invisible Contract
- Employee surveys at their best, to give coworkers who do their best.
- The Brand Protection
- Surveys to protect investments in the name of a business and its brands.
May also be used in courts.
- The Training of Market Researchers
- An expanding branch needs training programs. We sat them up.
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Telephone +46 8 133307
info@valuescope.com
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